User Response in Ad Auctions: An MDP Formulation of Long-Term Revenue Optimization

Yang Cai, Zhe Feng, Christopher Liaw, Aranyak Mehta, Grigoris Velegkas
May 2024
arxiv
Type
Conference paper
Publication
Proceedings of the ACM Web Conference (WWW)
Markov Decision Process Long Term Revenue "simple mechanism"
Yang Cai
Yang Cai
Associate Professor

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